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Innovate + Create
R1T Motion Experience
EXPERIENTIAL
MOTION DESIGN
MOTION DESIGN
About
An experiential motion design experience open to the community at the South Coast Rivian Theater Showroom Grand Opening in Laguna Beach, CA.
This background animation was live broadcasted through OBS Studio - recorded with participants in front of the green screen and presented by LCAD.
An experiential motion design experience open to the community at the South Coast Rivian Theater Showroom Grand Opening in Laguna Beach, CA.
This background animation was live broadcasted through OBS Studio - recorded with participants in front of the green screen and presented by LCAD.
Keywords
Community | Landmark
Experience | Powered
Community | Landmark
Experience | Powered
Strategy
Connect community to
Rivian’s brand and ethos.
+
Create a fun and memorable
experience that adds value to Rivian’s
newly renovated historic theater.
Connect community to
Rivian’s brand and ethos.
+
Create a fun and memorable
experience that adds value to Rivian’s
newly renovated historic theater.
I chose to create a simplified view of Laguna Beach
through hand-drawn landmarks and local motifs.
The R1T vehicle drives through the landscape
while local wildlife, sculptures, and palms, whiz by.
